Bliss recently announced an exclusive partnership with Crunch, the renowned fitness chain. The brand’s best-selling products, such as the Lemon & Sage Body Wash, Lotion, Shampoo, and Conditioner, will all be available for gym-goers to get their daily dose of spa. This collaboration aims to turn gym sessions into a holistic wellness experience, allowing Crunch members to indulge in the rejuvenating ambience of a spa without leaving the weights or treadmill behind. "As we embark on this transformative journey, Bliss is dedicated to reshaping the gym experience," says Sara Mitzner, vice president of marketing at AS Beauty Group. "Our vision extends beyond physical fitness; it encompasses a fusion of wellness and self-care. Inspired by our modern spa-like origins, Bliss envisions Crunch as not only a fitness haven but also a sanctuary where members can pamper themselves post-workout. The success of this pioneering venture will pave the way for possible expansion, potentially transforming numerous Crunch locations into havens of holistic well-being.”