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Newport Beach, Calif. – Aug. 29, 2022 – UFC GYM®, the first major brand extension of UFC®, and UFC FIT® have announced that its annual “Ultimate Fitness Challenge,” will test strength, power and endurance from members across the globe. The challenge will name the most fit male, female and team members of UFC GYM and UFC FIT locations through a series of workouts at regional and national championships, running Saturday, Sept. 17 through Saturday, Nov. 5.
“This is the first year that we’ve taken the Ultimate Fitness Challenge globally, giving members from around the world the chance to take their fitness to new heights through this series of tests,” said UFC GYM Chief Executive Officer Adam Sedlack. “The Ultimate Fitness Challenge provides members and the fitness community with an incentive and accountability in staying committed to one’s individual goals.”
UFC GYM’s team of fitness experts has devised a program that utilizes strategic rounds of exercises to measure four categories: strength, stamina, power and endurance. For the first time ever, participants will compete against other club members to determine the fittest female and male club member globally. Included in the $199 registration fee, members will receive access to special Daily Ultimate Training HIIT classes to help prepare for the competitions, three personal training sessions, exclusive discounts, a customized nutrition plan and in-club prizes. Registration is open now and members may sign up at their local club. Details may vary at franchise locations.
During the regional competition, the winners crowned the fittest male and female members will advance to the national championship, where they’ll compete against other regional winners. The top male and female athletes in this final competition will be crowned the Ultimate Fitness Challenge winners and take home the grand prize of $1,000.
In addition to the in-person competitions, participants will have the opportunity to virtually compete against UFC athletes and have the chance to win an additional $1,000 prize and a pair of tickets to an upcoming UFC event. Participating UFC athletes include UFC Hall of Famers Chuck Liddell, BJ Penn, Michael “The Count” Bisping and Cub “Killer” Swanson; former UFC lightweight champion Frankie “The Answer” Edgar; UFC featherweight Ricardo Lamas; and UFC welterweight Belal Muhammad. Participants will use the revolutionary MyZone belt to track their workouts and accrue as many workout points (MEPs) as they can while competing in a MyZone MEP Challenge throughout training.
The complete schedule for the Ultimate Fitness Challenge includes:
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Kickoff and Challenge HIIT Class on Saturday, Sept. 17
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Challenge HIIT Class on Saturday, Sept. 24
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Challenge HIIT Class on Saturday, Oct. 1
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Challenge HIIT Class on Saturday, Oct. 8
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Challenge HIIT Class on Saturday, Oct. 15
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Local Member Championships on Saturday, Oct. 22
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Global Championship on Saturday, Nov. 5
UFC GYM® was the first to unite the benefits of MMA with fitness. The brand’s TRAIN DIFFERENT® approach provides members with the ultimate fitness experience and programming that secures results for all ages and training levels. With 160 locations opened and 500 additional locations currently in development globally, UFC GYM® has revolutionized the fitness industry and positively impacted countless lives worldwide. For more information, please visit www.ufcgym.com or www.ufcfit.com.
About UFC Gym
UFC GYM® is the first major brand extension of UFC®, the world's premier MMA organization, created in alliance with New Evolution Ventures™ (NeV), developers of many of the world's most successful fitness brands. As the first to unite the benefits of MMA with fitness, the brand is not what you expect, and more than you can imagine. UFC GYM's TRAIN DIFFERENT® approach provides members with the ultimate fitness experience and programming that secures results for all ages and training levels. With 160 locations opened and 1,000 additional locations currently in development globally, UFC GYM has revolutionized the fitness industry and positively impacted countless lives worldwide. In addition to its corporate-owned clubs, UFC GYM offers the opportunity to own and operate a franchise domestically and internationally through the UFC GYM® or UFC FIT® model. For franchise information, contact [email protected] or visit UFCGYMfranchise.com. For more information, please visit UFCGYM.com or UFCFIT.com. Follow UFC GYM on Instagram and Twitter @UFCGYM, Facebook.com/UFCGYM, and youtube.com/UFCGYM.
About UFC®
UFC® is the world’s premier mixed martial arts organization (MMA), with more than 688 million fans and 207 million social media followers. The organization produces more than 40 live events annually in some of the most prestigious arenas around the world, while broadcasting to nearly 900 million TV households across more than 170 countries. UFC’s athlete roster features the world’s best MMA athletes representing more than 75 countries. The organization’s digital offerings include UFC FIGHT PASS®, one of the world’s leading streaming services for combat sports. UFC is owned by global entertainment, sports and content company Endeavor, and is headquartered in Las Vegas, Nevada. For more information, visit UFC.com and follow UFC at Facebook.com/UFC, Twitter, Snapchat, Instagram and TikTok: @UFC.