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[28 September, 2021] Myzone is excited to announce that fitness innovation and technology expert, Leon Rudge, is joining the team as global head of product, in a move set to add over a decade of experience that benefits customers and end users alike.
With a foundational focus on supporting gyms using wearable tech that increases member engagement, Leon’s years in the fitness industry position him perfectly to align customer needs and Myzone’s strategic roadmap to drive continual growth.
“I'm really excited to be joining Myzone and working alongside incredible talent with an awesome product,” explains Leon. “I have fond memories of travelling to IHRSA 2011, sitting next to the team as they got ready to launch.
“Over the years, I've loved watching the product evolve, the business grow, and it really is humbling to become part of it. The company has some exciting plans, and I'm looking forward to rolling my sleeves up and helping with the next Myzone chapter.”
Leon joins Myzone after eight years on the front line of innovation for Life Fitness, progressing through positions of technology solutions manager and director of digital experience internationally. In addition, his four years on the IHRSA Innovation and Technology Advisory Council means that Myzone is now even better equipped to improve the process of tech adoption that gets more people, more physically active, more often around the world.
“There are few in the industry that have such an in-depth experience and knowledge of technology in the industry as Leon,” says Myzone founder and CEO, Dave Wright. “Having personally known and respected Leon for over a decade, we could not think of a more qualified expert to help drive Myzone to the next chapter of our product journey.”
To contact Leon, email [email protected]
About Myzone.
Myzone is a unique wearable fitness brand that rewards effort rather than ability, motivating its users to feel good about exercise and work harder. Myzone uses inclusive, game-based mechanics and social elements to build communities together on the Myzone app. Myzone creates personalised zones for each user, based on their maximum heart-rate, which means anyone can compete together on a level playing field.
Myzone develops accurate wearable technology, to provide engaging and motivational experiences, which support behaviour change to make exercise habits stick. Myzone is used by 1.8 million people and already represented in over 7500 facilities in 84 countries.
The most accurate calorie cruncher on the market – the chest strap boasts a heart rate accuracy of 99.4% ECG and the wrist watch a 95% PPG accuracy and in conjunction with personal body metrics, it ensures calorie-burning calculations are supremely accurate and personal to individuals in your community.
It praises like a PT – Unlike other activity monitors Myzone rewards effort not fitness, motivating everyone to work harder. Myzone recognises everyone is different, so it creates a handicap for every user, based on their maximum heart-rate, which effectively means members can compete with anyone on a level playing field.
It’s a multiplayer game – Myzone is massively addictive, challenging and motivating. Use the app to create competitions with friends or plot your progress on the leader board as Myzone turns effort into points, and then equates them to the World Health Organization’s guidelines for physical activity.
It’s Facebook for physical activity – Myzone has its own social media network. Use it to follow friends, analyse workouts, then ‘like’ or comment on their efforts to stay connected - whether you are competitive or love collecting those likes to keep you moving. Together we are stronger, with the unbeatable connected experience.