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ATLANTA – BODYBAR Pilates (BODYBAR), known for its use of core Pilates principles with a modern twist, will officially open on Jan. 30 at The Maxwell shopping center at 210 S. Main St. Suites E in Alpharetta.
The new BODYBAR studio will be the first in the state and the first of three locations for local owner Shannon Renegar. Blending its focus on strength, toning and modern movement with a warm, welcoming, spa-like environment, BODYBAR creates an unmatched Pilates experience centered on fostering a destination where its community of members can come together daily to maintain sound mind, body and spirit.
“I’ve practiced Pilates for approximately 20 years, and I know a great Pilates workout when I try one,” said Renegar, new owner of BODYBAR Pilates Alpharetta. “BODYBAR offers a modern take on Pilates that not only provides a great workout, but also fosters communities of members that inspire and encourage one another every day. It really is a workout that anyone and everyone can find success with.”
Renegar will take her more than two decades of marketing experience and apply it to opening the first BODYBAR location in the state of Georgia. As the brand continues to build across the country, Renegar plans to open additional locations in Milton and Buckhead over the next four years. With demand for an accessible and effective workout at an all-time high, Renegar is perfectly poised to meet the local need.
Rooted in Pilates principles, each 40 to 50-minute BODYBAR class is designed to provide a full-body workout that is high-intensity, low-impact and perfect for increasing flexibility, muscle strength, posture and boosting overall health. Whether a member is a 70-year-old wellness guru or a 25-year-old just getting started, the BODYBAR workout can be customized to meet everyone’s personal fitness goals.
“At BODYBAR, our purpose is to create a community of people who respect, encourage and motivate one another to be strong, healthy and happy human beings,” said Matt McCollum, CEO of BODYBAR. “To play a part in fostering that community is extremely rewarding, and we’re excited to spread the BODYBAR movement into new communities like Alpharetta.”
With demand for an accessible and effective workout at an all-time high, another Atlanta local, Joe Stockman, has also signed on to bring two studios to the market. From single-use equipment that is disinfected between each workout, to appropriate spacing of the reformers and ample time between classes, BODYBAR’s steadfast commitment to the safety of its members and employees remains top priority. Furthermore, it recently launched its virtual platform, BODYBAR Live. Those who do not currently feel comfortable stepping into the studio can access pre-recorded classes on-demand. With the virtual class option and strategic number of reformers in-studio, BODYBAR franchise owners can maximize revenue and hold a competitive advantage over others in the Reformer Pilates space.
For more information about BODYBAR Pilates in the Alpharetta community, please visit https://bodybarpilates.com/studios/alpharetta/ or contact Renegar at [email protected].
For more information about the BODYBAR Pilates franchise opportunity, please visit https://bodybarpilates.com/own-a-studio/.
About BODYBAR Pilates
Founded in 2012, BODYBAR Pilates offers a modern take on Reformer Pilates in an environment that is conducive to building communities filled with members who love, respect, encourage and motivate one another to be strong, healthy and happy human beings. Referred to as “Your favorite happy hour” workout, BODYBAR’s 40 to 50-minute classes can be customized to any fitness level. With three studios open in the Dallas-Fort Worth area and four more openings planned before the end of 2020, BODYBAR Pilates is continuing to expand its presence nationwide through franchising.
For more information about BODYBAR Pilates, visit https://bodybarpilates.com.
To learn about franchising with BODYBAR Pilates, visit https://bodybarpilates.com/own-a-studio/.