Peloton has named former Core Health and Fitness President and COO Dustin Grosz as Precor’s interim CEO as it seeks a permanent CEO for Precor, Peloton announced on Dec. 12.
Grosz has 30 years of experience in the fitness industry, most recently as president and COO of Core Health and Fitness where he served from January 2015 to December 2018. While there, he restructured a $180 million revenue business. Prior to joining Core Health and Fitness, Grosz served as president and COO of Star Trac from 2011 to 2019 and served as president and CEO of StairMaster from 2010 to 2011 where he transformed an underperforming product line in the first year of management, according to the announcement. In addition, Grosz held several positions at Nautilus Inc. from 2006 to 2010. He has a broad range of experience, particularly in global supply chain and distribution, manufacturing, information systems and Asia sourcing.
Betsy Webb, who had been vice president of Peloton Commercial since summer 2021, will leave the company on Jan. 6 to pursue other business interests, according to the announcement. Webb, who came from Microsoft, initially joined Peloton Commercial to spearhead growth in the Americas, but her role was expanded to lead Peloton Commercial globally. Under her leadership, the Peloton Commercial team implemented new go-to-market strategies, including third-party commercial distribution and an industry-first global Hilton partnership, expanding the footprint of the Peloton brand in thousands of locations worldwide.
Peloton bought Precor in 2021 for $420 million, positioning it as part of Peloton Commercial. Rob Barker, who had served as Precor CEO prior to the Peloton purchase and then served as vice president/general manager of Peloton Commercial, left in February 2022. Precor had not had a CEO since then.
This move will set up Precor for long-term success and strengthen the overall Peloton organization, according to the company.
In addition, it will give the Precor team a sense of autonomy and will strengthen the operational focus and rigor of Precor as a business, Ben Boyd, senior vice president of global communications for Peloton, told Club Industry.
The move is not about positioning Precor for a sale, he said when asked about that possibility.
“The strategy was to run Precor for Precor,” Boyd said. “This was a first step to define what that means.”
The focus is on service and supporting the health club owners and operators who are Precor's customers, so they can deliver the most powerful solutions for their members, he added.