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World Gym has more than 210 franchised locations in 20 countries and territories Photo courtesy World Gym
<p>World Gym has more than 210 franchised locations in 20 countries and territories. (Photo courtesy World Gym.)</p>

World Gym Opens 11 New Gyms in Second Quarter 2016

In the second quarter, World Gym opened a U.S. location in California and opened international locations in Australia, Brazil, Mexico and Taiwan.

World Gym International, Los Angeles, opened 11 gyms in the second quarter of 2016, the company announced Tuesday.

The lone American club opened in Healdsburg, California. International locations opened in Australia (Brendale, North Lakes, Surfer’s Paradise), Brazil (Curtiba), Mexico (Arboledas, Coacalco, Luna Parc) and Taiwan (Hsinchu Zhongzheng, Taipei Sanchong, Yilan You-Ai).

“The World Gym brand continues its exciting global expansion," Joyce J. Cammilleri, chair, World Gym International, said in a statement. "Taiwan, Australia, Mexico and South America have all been strong growth areas for us this quarter, and we are expecting to announce even more development in Europe, Mexico and the United States in the coming months. Our current franchisees are reporting more success than ever, thanks in part to our new marketing support programs and flexible business models that help our franchisees increase their bottom line."

World Gym has more than 210 franchised locations in 20 countries and territories, including Australia, Brazil, Canada, China, Costa Rica, Egypt, El Salvador, Cayman Islands, Germany, Guatemala, Hong Kong, India, Macao, Mexico, Pakistan, Russia, Saudi Arabia, South Korea, Taiwan, and the United States. World Gym was founded in 1976 by Gold's Gym founder Joe Gold.

In January, World Gym announced it signed deals to open more than 40 gyms in 2016. The growth is composed of a mix of new gyms and conversions from existing gyms. The company opened eight new clubs in the first quarter of 2016.

In 2015, World Gym launched its first global advertising campaign for franchiseesa new website and a global social media search for its 2016 fitness ambassadors.

World Gym, which celebrated its 40th anniversary at IHRSA 2016 and at FIBO in Cologne, Germany, previously said it has been "investing significantly" in its franchising efforts over the past several years through expansion across North America, Australia, Asia and the Middle East regions.

The company previously announced it has targeted Europe for additional growth and expects to have more than 200 locations there by 2020. The company reiterated its intention to target Europe for growth after a "strong showing" at FIBO.

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