This article is brought to you by a sponsor of the 2021 Fitness Technology Summit (Nov. 3-5, 2021, in Washington, DC) put on by Daxko. Club Industry is a media partner of the event.
Technogym is a world-leading brand in products and digital technologies for fitness, sport and health for wellness. Technogym offers a complete ecosystem of connected smart equipment, digital services, on-demand training experiences and apps that allow every single end user to access a completely personalized training experience anytime and anywhere: at home, at the gym, on-the-go. Over 50 million people train with Technogym in 80,000 wellness centers and 500,000 private homes worldwide. Technogym has been official supplier to the last eight Olympic Games, and it’s the brand of reference for sport champions and celebrities all over the world.
Today, Technogym is recognized the world over as “The Wellness Company,” and together with its own business model – based on design, technology and services dedicated to physical activity, sport, health and illness prevention – it has made a strong, socially responsible commitment to promoting physical exercise as medicine.
To help people adopt a Wellness Lifestyle, Technogym has developed a platform, the Technogym Ecosystem, whereby anyone can access their own content and their own training programs on all Technogym equipment, anywhere in the world, using any personal device - becoming part of a global community. The Technogym Ecosystem aims to offer all our business operators a range of products, services, content and programs that are technologically interconnected for the management of their customers’ wellness lifestyle wherever they may be. This platform is open and allows all operators to create value for their business and further increase opportunities in retention and attraction. The Technogym Ecosystem can be adapted to any business model thanks to a modular system that responds to diverse market operator needs. This is a great opportunity for our industry to grow the percentage of active individuals from 10 percent to 30 percent and turn them into new members.
Technogym offers a complete range of innovative products featuring a unique design and provides training and entertainment solutions to meet the needs and aspirations of all users.
Technogym’s latest hero products in the club industry include:
Cardio Training
The most comprehensive cardio line in the world, EXCITE meets users’ needs for movement variety and functionality. Equipped with Technogym Live, the new digital user interface that empowers Excite consoles, the personalized entertainment and engaging digital workouts make training both fun and effective. The wide choice of color options enables operators to distinguish their facilities through creative and consistent styling.
Strength Training
SELECTION sets the new gold standard for sectorized training in virtue of its connected technology, superior biomechanics and ergonomics, and high level of performance and reliability. With its new connectivity functions, UNITY MINI virtual strength coach offers advanced exercise guidance and real time biofeedback to all users.
Skillathletic Training
Designed in collaboration with athletes, trainers and academic research institutes, SKILL LINE improves performance using the SKILLATHLETIC TRAINING method, which develops work capacity and enhances abilities in total safety. Thanks to SKILL LINE’s unique MULTIDRIVE TECHNOLOGY (patent pending), available on SKILLMILL, SKILLROW, SKILLRUN and SKILLBIKE, athletes and demanding fitness enthusiasts will be able to train all the skills required to improve their performance: power, speed, stamina, and agility.
For more information about Technogym and our Total Wellness Solutions, visit technogym.com/us, or reach out to Mark Bentwitch, vice president of club sales [email protected]; +1 (973) 309-2699.