Studies show that longterm members are more likely to participate in group exercise than new members and that may be the key to keeping them at your club Photo courtesy Les Mills
A number of payment processing firms have been getting away with charging absurd fees to facilities and their members according to Motionsoft CEO Al Noshirvani Photo courtesy Motionsoft
Although technology is the hot topic and rage for sales and marketing growth these days no tweet post or CRM platform will fix your fundamentals Net Profit Explosion CEO Sean Greeley writes Photo by Thinkstock
SMS text messaging can be leveraged effectively for the health club business if it39s used to communicate relevant information writes ASF Payment Solutions Marketing Manager Stephen Wilson Photo by Thinkstock
More than 90 percent of exercisers prefer to work out in groups and those who do group exercise classes tend to use a health club an average of three times per week compared to 19 times per week for nongroup exercise class participants Photo courtesy of Les Mills
The summer months don39t have to be slow at the gym These five workouts can help you rev up the cardio workouts of your members Photo collage by Power Systems
Small group training is a popular option at many health clubs today Precor offers a Master Coaches training course to help club staff create their curriculum Course participants can earn CEC credits approved by both the American Council on Exercise ACE and The Cooper Institute Photo courtesy of Precor
Creating the right cardio deck includes trying out a variety of equipment at trade shows to see which ones feel the best and will suit your market Photo courtesy of Star Trac
The best user interfaces are simple educational and interactive according to SportsArt Photo courtesy of SportsArt Fitness
This graphic explains how the MasterCard automatic billing updater works Programs such as this can help recover revenue for health club operators Chart courtesy of Jonas Fitness Inc