CR Fitness Holdings Acquires Crunch Ballantyne in North Carolina and Crunch Frisco in Texas Growing the Franchise to 40 Locations

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Tampa, FL., (May 18, 2022) - CR Fitness, Crunch Fitness’ largest franchisee in the Southeast, today announced the acquisition of Crunch Ballantyne in Charlotte, North Carolina and Crunch Frisco in Frisco, Texas. Crunch Ballantyne is a spacious 30,000 square foot gym, while Crunch Frisco is an amazing 38,000 square foot fitness facility. Both clubs offer premier state-of-the-art equipment and amenities and will be a great addition to CR Fitness’ portfolio and growth strategy to own and operate 100 clubs by the year 2026.

Fusing fitness with entertainment to make serious exercise fun, both clubs offer top-quality cardio and strength training equipment, a dedicated group fitness studio, red light therapy, childcare, cycling studio, saunas, spacious locker rooms, a wellness spa with hydrotherapy, tanning capsules and more.

“We are extremely excited about bringing new energy to these two clubs as we contine to support the health and wellness goals of the local community,” says CR Fitness CEO Tony Scrimale.

CR Fitness currently owns and operates 40 locations in Florida, Georgia, North Carolina and Texas. The company is owned by Vince Julien, Geoff Dyer, Tony Scrimale, and Jeff Dotson, who together have more than 100 years of experience in the fitness industry.

“CR Fitness has doubled in growth over the last three to four years and we are looking to build fifteen to twenty new clubs per year,” says Scrimale. “We are continuously searching for new opportunities to grow, and acquiring Crunch Ballantyne and Crunch Frisco is a prime example of our efforts.”

Crunch is known for its innovative group fitness programming and will offer a wide range of classes every week, including BodyWeb with TRX®, Zumba®, Cardio Tai Box, Yoga Body Sculpt and Fat Burning Pilates. Members looking for additional guidance or motivation can utilize the HIITZone™, a proprietary high-intensity interval group training program.

About CR Fitness

CR Fitness is a leading franchisee of Crunch Fitness. The company is rapidly expanding its club footprint throughout the Southeast and Texas. CR Fitness is led by a veteran management team with over one hundred and fifty years of combined experience in the fitness industry. With a comprehensive fitness offering and affordable price point, Crunch Fitness offers unmatched value to its members regardless of fitness level and is well positioned to take advantage of consumers' increasing focus on health and wellness.

About Crunch

Crunch is a gym that believes in making serious exercise fun by fusing fitness and entertainment and pioneering a philosophy of 'No Judgments.' Crunch serves a fitness community for all kinds of people, with all types of goals, exercising all different ways, working it out at the same place together. Today, we are renowned for creating one-of-a-kind group fitness classes and unique programming for our wildly diverse members. Headquartered in New York City, Crunch serves over 1.9 million members with over 400 gyms worldwide in 34 states and the District of Columbia, Australia, Canada, Costa Rica, Portugal, Puerto Rico, and Spain. Crunch is rapidly expanding across the U.S. and around the globe. For more information, please visit crunch.com.