Charlotte Marriott City Center Creates New Innovative Fitness Options for Guests

This press release was provided by Charlotte Marriott City Center. The Club Industry editorial staff was not involved in the creation of this content. 

CHARLOTTE — Charlotte Marriott City Center presents FLEX, its new state-of-the-art workout experience, showcasing cutting-edge equipment and amenities that take exercise to the next level. Frequent travelers are no longer limited to cardio machines and weight options at FLEX, but instead are provided with hundreds of on demand classes as well as links to local fitness partnerships that invite guests to trek beyond hotel walls.

As an innovation hotel, Charlotte Marriott City Center recognizes the importance of evolving the fitness experience from design to equipment. The new space features a 180-degree view of uptown Charlotte, light wood finishes and natural light that provide an energetic and brisk atmosphere. FLEX is divided into “zones” for various fitness needs, including a Fitness on Demand Studio, Dedicated Stretching Area, Core Station and elevated Hydration Station. LG touchscreen TVs, with an easy-to-navigate digital interface are creatively placed throughout, where guests can access more than 600 on-demand digital video workouts — including on-trend routines such as Zumba, Beachbody, Jillian Michaels, cycling and more.

“We understand travelers today have a more holistic view of their health and wellness,” said General Manager, Crissy Wright. “It is very exciting to be the first in the Marriott Hotels brand to evolve our fitness offerings, with digital programs and equipment that work with popular fitness apps. Partnering with local fitness boutiques provides our guests with flexible options and constant inspiration allowing travelers to tailor their routine to achieve the ideal workout.”

FLEX allows travelers to try out new fitness routines while on the road. By marrying state-of-the-art video, Bluetooth-enabled connectivity with multiple fitness apps, flexible space and sound technology, Marriott Hotels has reinvented the hotel fitness experience. Guests can stay fit, active and happy on their own terms. Among some of FLEX’s partners are Charlotte’s most creative fitness studios including Niravadhi Yoga, Xtend Barre Charlotte, CORE•OLOGY, and Air Charlotte. Charlotte Marriott City Center offers discount to hotel guests as a part of the expanded flexible fitness offering.

“The hotel guests will experience an exclusive and unique workout at our boutique fitness studio,” said Kate Curran, head trainer and co-owner of CORE•OLOGY. “We focus on building a community that supports the healthiest, happiest, strongest form and impression of our guests. We offer a 50min full body workout at a very low impact but extremely high intensity, and we’re very excited to share our community with Charlotte Marriott City Center guests.”

“We’re so excited to be able to offer our unique Xtend Barre method to Marriott guests visiting the Queen City,” said owner of Xtend Barre Charlotte Shawna Baker. “By incorporating elements of dance, ballet, and Pilates we create an adrenaline-fueled workout that strengthens, lengthens, and chisels the body. Our multi-level classes will have Marriott guests working up a sweat while sculpting those long, lean dancer-like muscles. We look forward to meeting the Marriott guests at the barre!”

About Charlotte Marriott City Center

Conveniently nestled in the bustling hub of Charlotte’s business district, the Charlotte Marriott City Center has been undergoing exciting changes and improvements set to be complete summer of 2016. The property boasts 446 newly renovated guest rooms, including 22 Stay Well™ rooms, and four suites offering open spaces, hardwood floors, clean lines, and natural light for today’s traveler. The hotel experience will boast dynamic new spaces and services, smart designs and advanced technology including FLEX, a new state-of-the-art fitness center. For more local experiences, travelers are just minutes from businesses, museums, the NASCAR Hall of Fame, 7th Street Public Market, the Bank of America Stadium, Time Warner Cable Arena, the American Legion Memorial Stadium, the Charlotte/Douglas International Airport, and a teeming abundance of local restaurants and bars. Learn more here. Follow Charlotte Marriott City Center on Facebook, Instagram, and Twitter.

About Marriott International, Inc. (NASDAQ: MAR)

Marriott International, Inc. is a global leading lodging company based in Bethesda, Maryland, USA, with more than 4,300 properties in 85 countries and territories. Marriott International reported revenues of nearly $14 billion in fiscal year 2014. The company operates and franchises hotels and licenses vacation ownership resorts under 19 brands. For more information or reservations, please visit our website at marriott.com, and for the latest company news, visit marriottnewscenter.com.