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Ford Saeks Photo courtesy National Keynote Speakers.
Ford Saeks, a marketing expert, has been selected as the keynote speaker for the 2018 Club Industry Show.

Marketing and Communication to Be Focus of Keynote at the 2018 Club Industry Show

Ford Saeks will offer the keynote address at the 2018 Club Industry Show on how to better communicate with people regardless of your role at a health club and how that plays into better marketing and member experiences at your facility.

Club Industry has selected Ford Saeks, a marketing expert, to keynote at the Club Industry Show on Oct. 24-26 at the Hilton Chicago.

Saeks, president and CEO of Prime Concepts Group Inc., will speak the morning of Oct. 25 after the community breakfast. He will offer an interactive presentation on the ways people communicate, their intentions and how to use those to better market your brand regardless of whether you are a health club owner, personal trainer or front desk attendant.

Saeks has worked with companies such as Gold’s Gym, IBM, UPS, International Franchise Association, Farm Bureau Financial Services, Liberty Mutual, Subaru and H&R Block. Through his keynotes, he offers practical marketing approaches and strategies and real-life insights through entertaining, interactive and fun presentations.

Saeks has helped thousands of people improve results, monetize their websites, leverage social media and expand market share.

Saeks founded 10 companies, received three U.S. patents, sold millions and serves on the board of the National Speakers Association. He has also written the book “Superpower! How to Think, Act and Perform with Less Effort and Better Results.”

The keynote is sponsored by ABC Financial. 

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