This gallery shares some of the happenings at this year's IHRSA event.
The event featured four keynotes. On March 13, Chris Riddell, a digital technology expert and futurist spoke about "Future Customer 2020." The next day, Mel Robbins, author and entrepreneur, spoke on "The 5 Second Rule: Achieve Breakthrough Performance in Your Career and Life." On March 15, Rohit Bhargava, author and innovation and marketing expert, spoke about "Be More Trusted in a Skeptical World." On the last day of the show, Denise Lee Yohn, author and brand expert, spoke about "The Fusion Formula Brand + Culture = Results."
IHRSA handed out several awards throughout the week, including:
Associate Member of the Year: MINDBODY
Woman Leader Award in Honor of Julie Main: Francesca Schuler, CEO, In-Shape Health Clubs
Outstanding Community Service Award: Midtown Sanctuaire
Here are some of the highlights of the trade show floor, based on releases sent to Club Industry:
Aktiv Solutions debuted Aktiv TV, the first open-platform of its kind. The platform delivers sequenced instructional content from yoga to boxing to HIIT workouts with ease of creation and scheduling.
Life Fitness debuted new small group training modules, including the SYNRGY180, a space-saving “wall” system for functional training.
Octane Fitness debuted two new xRide recumbent elliptical machines and the MT8000, an addition to its Max Trainer category.
Technogym released new training experiences and products, including its CLUB 4.0 concept that offers different experiences to different people based on their personal goals and passion within the one location.
Shapewatch debuted its newly enhanced customizable avatar.
TRX introduced Mbody, which is a dynamic, scalable group-training solution. It is comprised of three specific programs (each designed to meet the goals of members) carrying a variety of exercise regimens and progressions.
JumpSport Fitness showcased new programming and products for fitness trampolines.
Myzone shared details about its MZ-Motion feature, which debuted in February. MZ-Motion uses a phone's accelerometer, which detects movement, to record incidental activity when the phone is in motion. For every minute that is monitored while moving, the smartphone app will record one MZ-Motion, enabling the Myzone platform to now recognize non-exercise activity time.