The Association of Fitness Studios (AFS) recently released its "2018 Fitness Studio Operating & Financial Benchmarking Report," focusing on data sets that have direct relationships with studios' financial bottom lines.
The report is AFS's largest yet, featuring 1,500 respondents across all 50 states. During the second quarter of 2018, AFS collected data via email primarily from owners whose facilities were under 10,000 square feet. In total, AFS reported a 118 percent increase in responses from 2017's report.
"In particular, this report focuses on the key financial metrics for fitness businesses to provide owners with a road map to greater profitability," AFS CEO and founder Josh Leve said in the report's executive summary. "Due to the nearly 600 studio owners who provided data, we’ve been able to isolate key performance indicators to help businesses of all sizes and disciplines evaluate their businesses."
Click through this gallery to learn seven major findings from the report, or click here to purchase the complete report.