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World Gym International and Winfit Enterprises announced the departure of long time key executive and industry veteran, Bill Windscheif. Bill joined the World Gym family in the summer of 2009 and helped grow the brand for nearly nine years as Director of Operations and Vendor Programs. “Bill has been a champion to World Gym. Among his many valued contributions, he developed the vendor program, helped plan and execute several International franchise conventions, and provided sales, marketing, and operational support to World Gym locations,” said Guy Cammilleri, CEO of World Gym International. “We appreciate his contributions to the brand and wish him continued success in his future endeavors.” Going forward, World Gym is positioned for robust growth with its best-in-class digital marketing platform, new franchising model, and innovative programs such as World Gym Athletics.
Bill is also President and CEO of WinFit Enterprises, a health club management and consulting firm he and his wife founded in 2005, and plans to remain in the fitness industry and pursue other endeavors. “I’ve really enjoyed working with World Gym and its franchisees for almost a decade. It’s been a beautiful experience for me, and I cherish the relationships I’ve made along the way. I will certainly miss World Gym and continue to value my close relationship with the Cammilleri family, but I’m also excited to explore new opportunities in the industry I love,” said Bill.
About WinFit Enterprises
Founded in 2005 by Bill and Amorette Windscheif, WinFit Enterprises is a health club management and consulting firm that specializes in sales, marketing, operations, and vendor programs in the commercial health club industry. WinFit works with smaller independent operators as well as larger chains. For more information about WinFit Enterprises, contact Bill Windscheif via email at [email protected] or by phone at 979-255-5000.
About World Gym International
The iconic World Gym brand was founded in 1976 by Joe Gold during the glory days of “Muscle Beach” in Santa Monica, CA, when serious fitness collided with the world of Hollywood celebrities. Since then, World Gym has evolved into an internationally recognized brand that has captured the imagination of fitness enthusiasts around the globe. World Gym is dedicated to creating a network of ultimate workout destinations everywhere. With its headquarters located in southern California, World Gym currently has over 200 locations in 22 countries and territories, including Australia, Brazil, Canada, Cayman Islands, China, Costa Rica, Egypt, El Salvador, Germany, Guatemala, Hong Kong, India, Lebanon, Macao, Mexico, Pakistan, Russia, Saudi Arabia, South Korea, Taiwan, the UK, and the United States. To learn more about World Gym and franchise opportunities with this storied brand, please visit worldgym.com.