This press release was provided by Blink Fitness. The Club Industry editorial staff was not involved in the creation of this content.
Blink Holdings, Inc., the New York-based operator of the premium quality, value-based Blink Fitnessâ„¢ brand, announced today the signing of two franchise agreements. Just six months after launching its national franchise program, Blink Fitness Franchising, Inc. is starting 2016 with two investment groups in place to bring its signature Mood Above Muscleâ„¢ philosophy to new club locations.
The brand's first-ever franchise agreement was signed with The Bairrada Group. These entrepreneurs - Vipul Sawhney, Tom Ehlers, Harit Desai and Sushil Duddempudi - plan to develop their first club in the Seaford, NY area with a desire for extensive development throughout the U.S.
"My partners and I had the opportunity to visit with the Blink leadership team last summer at the opening of the Coney Island gym and we were very impressed with the brand's culture and investment opportunity," said Sawhney. "The Bairrada Group has been considering a franchise investment in the fitness industry for some time and we have done extensive research into finding the right franchise. Once we experienced the energy and excitement of Blink Fitness, we knew this was the development opportunity we've been looking for."
The second franchisee agreement was signed with AMP Capital Corp., with plans to develop their first club in Carle Place, NY.
Blink is known for its signature "Mood Above Muscle" philosophy, which celebrates the positive emotions generated by exercise as opposed to solely focusing on physical benefits. The clubs' Feel Good Experience brings this philosophy to life through five key areas Blink has identified as essential to a great member experience, and that differentiate Blink from other fitness clubs. First, members are always greeted with enthusiasm and treated with respect. Second, their "Everyone Cleans" philosophy ensures that the gyms are always spotless. Third, clubs are painted colors that are proven to have a positive effect on mood and are designed to be open, spacious and bright. Fourth, they play music that is specifically selected to keep members energized throughout their workout, and fifth, their training programs are designed to be motivating and affordable.
"The Bairrada Group and AMP Capital Corp. are just the type of franchisees we have in mind to propel Blink's expansion across the country," said Todd Magazine, president of Blink Fitness. "They are savvy investors who recognize how our proven model represents an opportunity for them to build a successful business they can call their own."
With over 50 company-owned Blink Fitness gyms currently open or in development in the New York metropolitan area, the company plans to open more than 300 additional gyms by the end of 2020. Blink Fitness Franchising's focus is on offering franchise opportunities to qualified candidates in markets across the U.S.
Blink Fitness Franchising is seeking single- and multi-unit operators with business, management and/or marketing experience. Multi-unit investment groups and franchise candidates should have a commitment to exceptional customer service, as well as a minimum net worth of $1,500,000 and liquid assets of at least $300,000.
About Blink Fitness
Founded in 2011, Blink Fitness is a premium quality, value-based fitness brand with over 50 locations open or in development throughout New York and New Jersey. Blink Fitness puts "Mood Above Muscle" by ensuring that each club employs the company's signature Feel Good Experience that highlights enthusiastic staff members, a clean environment, an open, spacious and colorful design, energizing music and fitness training that is motivating and affordable.