Salespeople can do five things to overcome an often-used stall phrase when they try to close a sale, but first they need to find out why the prospect is using that stall and prepare for it before they get to the close.
Ensuring your studio offers successful fitness classes that keep members returning starts with the preparation prior to the classes beginning. These five parts of a pre-class script should be mandatory for instructors at your studio.
Exercise alone won't help clients lose the weight they want to lose. Nutrition also plays a big part, but many trainers don't have the nutritional training required to safely offer nutritional guidance to clients with a variety of health issues.
The United States is losing the battle against chronic disease, and the way that health clubs have operated is not helping. A change in the way health clubs are operated could go a long way to helping fight this battle.
Every studio owner must make a choice about whether to base their studio on the personalities of the team members or on the programming. Find out the pros and cons of each option to determine which is best for your studio.
If you haven’t yet ventured into the lucrative and gratifying world of corporate fitness, ask yourself why. It’s a tremendous opportunity for growing your business, especially when statistics show that companies such as Coca-Cola saved...
When competition starts building up around your studio, it doesn't mean your business is doomed to fail. Businesses in many industries face competition right across the street and they survive for various reasons.