The COVID-19 pandemic has caused new concerns for the fitness industry. To help you address those concerns, Club Industry and Sibec have put together the Future of Fitness virtual event Nov. 16-18. This free event includes several sessions focused on the effects of COVID-19 on the industry. Make sure to register for the event now. Even if you can’t attend every session live, by registering now, you can get access to sessions on-demand later.
What lessons has the industry learned from the COVID-19 pandemic? Find out in the session “COVID-19 Lessons Learned,” which will be moderated by Chris Clawson, CEO of Life Fitness, and will include panelists Todd Magazine, CEO of Blink Fitness; Brent Gallagher, co-owner of Avenu Fitness; and Cheryl McCarver, executive director of Cooper Street YMCA. A fourth panelist will be announced soon. The panel will offer perspectives from a large chain, a studio and a YMCA.
One lesson learned is that what members want today may be different from what they wanted in the past. Steve Tharrett of ClubIntel and Chris Clawson of Life Fitness will share insights in the session “What Members Want from Their Health Club in an Age of COVID-19.”
Being able to deliver what members want will help you to retain those members, and Paul Bedford of Retention Guru will share the top 10 factors that impact retention in his session, “Retention in the Time of COVID-19.”
To retain members, club operators need to ensure they are providing a clean environment. What technology around clean air, clean surfaces and hands-free check-ins are here to stay? Find out in this session, “Coming Clean: The Technology That Must Forever Be a Part of Your Operations and Marketing.”
Don’t delay. Register now to be a part of this.