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Rockhill Named Spectrum CEO

El Segundo, CA — Spectrum Athletic Clubs once again hired a CEO with roots in The Wellbridge Co. Bud Rockhill was recently announced as Spectrum's president and CEO. Rockhill, who has served in the fitness and wellness industry for more than 25 years, was one of three owners of Colorado-based Club Sports International — now known as The Wellbridge Co. Club Sports grew to more than 40 clubs and earned more than $100 million in revenue during his tenure there.

Rockhill replaces Matthew Stevens, who left Spectrum last year to become president and CEO of Western Athletic Clubs, San Francisco. Stevens had been an executive at The Wellbridge Co. before coming to Spectrum.

In the late 1990s, Rockhill left The Wellbridge Co. to become the CEO of Destination Cinema, an affiliate of National Geographic that owns IMAX theaters in select locations. Most recently, Rockhill was the president of Colorado-based Westwood College Online, a company that doubled its revenue in two years.

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