This press release was provided by Crunch. The Club Industry editorial staff was not involved in the creation of this content.
Crunch, the health club chain best known for making serious fitness fun through innovative programming and cutting-edge training, has launched a new online workout "Center Court Choreography with the Brooklynettes." The video features three Brooklynettes dancers leading a full-body workout of choreography inspired by the high-intensity hip-hop showcased on center court at Barclays Center.The video is now available on CrunchLive.com.
The official gym partner and sponsor of the Brooklynettes has extended its partnership with the team to continue creating unique fitness programming. "Center Court Choreography with the Brooklynettes" is the first in a series of videos that will be available on the gym brand's digital platform.
"We are excited to continue our partnership with the Brooklynettes and expand the availability of the original in-gym workout," said Donna Cyrus, SVP of Group Fitness at Crunch. "We're proud to be the first gym to enable a professional sports team's dance group to cross over into fitness via an online workout. At Crunch, we pride ourselves on our unique programming, and we are thrilled to be able to provide this one-of-a-kind experience to anyone, regardless of location."
"We are excited to embrace this new fitness endeavor," said Petra Pope, SVP of Event Marketing and Community Relations for the Brooklyn Nets and Barclays Center. "This synergy speaks to the incredible athleticism of the Brooklynettes and forward thinking of this cutting edge online workout program introduced by Crunch."
The original Center Court Choreography class launched in December 2013 and is offered exclusively at Crunch's location in Fort Greene, Brooklyn. Now, the class taught by the Brooklynettes will be available as a part of Crunch Live's extensive library for just $9.99 per month or $90 for a full year. The online videos make it possible to find fitness anywhere by offering the best of Crunch's classes through the web.
To learn more about Crunch Live and to preview this new workout and others, go to www.CrunchLive.com. For more information on Crunch and to find a club near you, go to www.Crunch.com. For more information about the Brooklynettes, please visit brooklynettes.com.
Crunch is a gym that believes in making serious exercise fun by fusing fitness and entertainment and pioneering a philosophy of No Judgments. Headquartered in New York City, and co-owned by New Evolution Ventures (NeV) and private-equity firm Angelo Gordon, Crunch serves over 400,000 members with 100 gyms worldwide, including 72 franchise locations CT, FL, TX, WA, OR, CA, NJ, VA, NY and Australia, and is rapidly expanding across the U.S. and around the globe. Go to www.crunch.com for more information.
About the Brooklyn Nets
The Brooklyn Nets were officially launched in April 2012 and play their home games at Barclays Center located at the crossroads of Brooklyn, Atlantic and Flatbush Avenues. A member of the Eastern Conference's Atlantic Division, the Nets advanced to the NBA Playoffs in 2013 and 2014.
Prior to its relocation to Brooklyn, the team was called the New Jersey Nets. Starting in 1977, the Nets played their first four seasons in New Jersey at the Rutgers Athletic Center in Piscataway, before moving in 1981 to Brendan Byrne Arena in East Rutherford (later renamed Continental Airlines Arena and IZOD Center). They remained in East Rutherford for 29 seasons until relocating to the Prudential Center in Newark in 2010. The Nets have reached the postseason 18 times, won four Atlantic Division titles and two Eastern Conference Championships, reaching the NBA Finals in 2002 and 2003. Prior to joining the NBA, the team was a member of the ABA and was called the New York Nets. Playing their home games at the Nassau Coliseum on Long Island, the Nets won two ABA championships in 1974 and 1976. Opening in the fall of 2015, Hospital for Special Surgery Training Center in Brooklyn's Industry City will be the new training facility of the Nets.