GGFA Welcomes New Gold’s President


SUGAR HILL, GA -- The Gold’s Gym Franchisee Association (GGFA) welcomed new Gold’s Gym International (GGI) President Jim Snow in an open letter to the fitness industry.

Snow replaced James Weaver, who resigned as president and CEO of Gold’s earlier this month. Snow becomes the third head of Gold’s in the past 12 months.

In the letter, the GGFA wrote a specific note to TRT Holdings, the parent company of GGI, stating that the GGFA remains dedicated to the future of Gold’s Gym.

“We stand as committed to this brand as at any time in our history,” the GGFA letter states. “We have learned to work with our franchisor and while we may experience differences from time to time, we are still a family.”

The letter was signed by the GGFA executive team, including President Blair McHaney and Executive Director Ginger Collins.

Snow is expected at a meeting of the National Franchise Council, which consists of a 10-year agreement between the GGFA and GGI, on Nov. 3 in Dallas.

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