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Four Tips to Create a Mission Statement for Your Health Club

A mission statement explains the purpose of a company and offers a written declaration of an organization's core purpose. It is important to create one for your club so you and your employees know what the club stands for and where it is going.   

It sounds like the beginning of some corny joke—a fitness center owner gets advice from a fast food restaurant executive. But that's exactly what happened to me. A few weeks ago, I attended a conference organized by Pal's Business Excellence Institute. Yes, Pal's Sudden Service really is a fast-food restaurant chain with more than 20 locations in Tennessee. But the company also is the recipient of the Malcolm Baldridge National Quality Award, established by

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