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The 2015 Club Industry Show is set for next week Oct 79 in Chicago
<p>The 2015 Club Industry Show is set for next week, Oct. 7-9, in Chicago. </p>

2015 Club Industry Show: My Top Three Destinations

The Club Industry Show is less than a week away, and I am excited to be a first-time attendee.

I'll admit that I'm not quite sure what to expect. But, I can feel the buzz out there, and I have noticed all the conversations on social networks from those who will be at the show. Some are Club Industry Show veterans. Some are new, like me.

Here are the top three things I'm looking forward to next week at McCormick Place in Chicago:

Meeting You!

Let's connect and talk about anything that's on your mind. Do you have a story idea? What issues do you think need attention in the industry? Want to tell me what you think of one of my stories (good or bad)?

I will be available at the Club Industry booth (No. 252) on Thursday from 3:00-3:30 p.m.  If you are not able to visit at that time, you can still connect with me in several ways. You can e-mail me at, and find me on twitter @estromgren and LinkedIn.

Augie Nieto's Lifetime Achievement Award

Lynne Nieto will attend the Lifetime Achievement Award presentation to accept the award on behalf of her husband, Augie Nieto.

​Augie Nieto will be presented with the 2015 Club Industry Lifetime Achievement Award at 9:15 a.m. on Thursday, Oct. 8. Nieto created the Life Cycle and co-founded Life Fitness, a company he ran for 25 years. He is now chairman of Octane Fitness, serves as an operating advisor to private equity firm North Castle Partners, and is on the board of Curves and Jenny Craig. He will be honored for his work in the fitness industry but also for his work outside of it, which has brought together the fitness industry.

Nieto was diagnosed with amyotrophic lateral sclerosis (ALS) 10 years ago and is chairman of the board of the ALS Therapy Development Institute. He is also the chief inspirational officer for Augie's Quest, an aggressive, cure-driven, international fundraising effort, which has raised $44 million to date to fund research at the ALS Therapy Development Institute. Nieto's wife, Lynne, co-founded Augie's Quest with Augie, and I'm looking forward to meeting her at the show when she accepts the award for Augie, who is unable to attend.

I encourage you to check out the auction where you can bid on a commercial package from Technogym to support Augie's Quest to cure ALS. The auction closes at noon Eastern time on Oct. 9. You can bid on the Excite+ upper body machine and Kinesis One (package worth $20,000) even if you can't attend the show. Go here for more details and place your bid now.

Also, stay tuned to for special features on Nieto.

Shane Snow's Keynote

Shane Snow will offer the keynote at 9:50 a.m. on Oct. 8, talking about how to companies of any size and in any industry can accelerate success.

I have always believed a successful business venture is powered by effective managers and inspired employees. More than that, though, is the ability for everyone in an organization to balance innovation with fundamentals.

But let's be honest for a moment: Innovation can sometimes take a back seat to finding solutions for short-term problems. Our creative juices can run dry, and implementing that next great idea can seem like a daunting task.

That's what makes Shane Snow's keynote address so intriguing. Snow will answer the question – How do breakthroughs happen? – in the address, "The Art and Science of Accelerating Success in Business and Life."

Snow will help you find effective ways to innovate and add fresh ideas to any part of a club's business. He also will share ways to train yourself and your teams to think differently to help you stay ahead. If you're in a competitive marketplace, you don't want to miss Snow's keynote.

Click here for more details about Snow and his keynote, which will follow the presentation for Augie Nieto. I can tell you that Snow is excited to speak to this industry.

I know there will be so much more to the Club Industry Show than the three things I have listed here. What has you excited? What sessions are you planning to attend? What sessions do you think I should attend? Share your thoughts in the comments section below.

See you in the Windy City next week.

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