Technology offers many advantages in the fitness business, but it can also create a serious disadvantage if a data breach happens at your club. Learn what resources are available to prepare and protect your business.
Disrupting check-in is an opportunity for health clubs to take advantage of the latest check-in technology. It offers members the opportunity to chuck their membership cards and go mobile with their smartphones and apps.
Capturing data such as heart rate, calories burned, training zone and exertion has proved to be attractive to group fitness class participants. Heart-rate monitors and wearable technology help each participant train at the right intensity based on...
Since the 1980s, when customer loyalty programs began to appear, customers have become accustomed to seeing rewards in a myriad of ways; they are spending their money, and gaining recognition and instant gratification in return.