ClubCorp, Dallas, raised more than $2.5 million in 2014 through its Charity Classic events, breaking the fundraising record it set in 2013.
Throughout much of the year, more than 125 ClubCorp clubs host open-to-the-public Charity Classic events, consisting of golf and tennis tournaments, concerts, galas, auctions, 5K runs and dining events. Nearly 14,000 people participated in last year's events, noted ClubCorp officials in a release.
ClubCorp's Charity Classic benefits the following organizations:
- ClubCorp Employee Partners Care Foundation, which was established to help ClubCorp employees in need of financial assistance in times of crisis
- More than 100 national and local organizations, such as Habitat for Humanity, Make-A-Wish Foundation, the Boys & Girls Club, Wounded Warrior Project and The First Tee
- Augie's Quest, which focuses on finding treatments and cures for ALS by supporting the work of the ALS Therapy Development Institute
Augie's Quest is a charity that has been embraced by the fitness industry. Augie Nieto, chief inspiration officer of Augie's Quest and chairman of the board of directors at ALS.net, founded Life Fitness and is chairman of Octane Fitness. Nieto was diagnosed with ALS 10 years ago. Augie's Quest hosts the Bash for Augie's Quest every March at the IHRSA conference. This year's Bash is March 13 in Los Angeles. Since 2006, Augie's Quest has raised more than $44 million for ALS research.
"ClubCorp is a key partner in our efforts to find effective treatments for ALS," Nieto said in the statement. "The entire network and all of its members should be proud of the tremendous progress their support has enabled. They have given hope to not only my family but also hundreds of thousands of people all over the world in urgent need of a cure."
Eric Affeldt, ClubCorp president and CEO, said: "Once again, our clubs, their members and employee partners and the communities they serve have exceeded my expectations to create even more spectacular events that benefit very worthy causes and help so many. I am so proud of their efforts in embracing the Charity Classic and making this year's event more successful than the last."
The Charity Classic, ClubCorp's major philanthropic effort, has raised more than $14.5 million since its inception in 2007.