Netpulse announced the appointment of John Gengarella as chief executive officer on Wednesday Photo courtesy Netpulse

Netpulse announced the appointment of John Gengarella as chief executive officer on Wednesday. (Photo courtesy Netpulse.)

Netpulse Names John Gengarella CEO

Gengarella's appointment follows additional executive hires this year at Netpulse.

John Gengarella is the new chief executive officer at Netpulse.

The San Francisco-based company that provides branded mobile apps for health clubs announced Gengarella's appointment on Wednesday.

"He'll (Gengarella) bring deep business experience and the insight we need to scale Netpulse as we double and triple our customer base in the next year," Netpulse President John Ford said in a statement.

Ford was promoted to president after serving as Netpulse's co-CEO along with Marc Baum during the search to replace co-founder and CEO Bryan Arp, who left the company in December 2014. 

During that time, Ford maintained his role as senior vice president of product and Baum maintained his role as COO. Baum moved on from the company with Gengarella's appointment, Netpulse said.

Gengarella brings 25 years of experience delivering software solutions across a variety of industry verticals, and the company said he began his career in the fitness industry as an owner of several clubs in Northern California.

"I am incredibly excited about the momentum Netpulse has in the market today," Gengarella said in a statement. "I see our offering as the most robust integrated digital platform for the fitness industry."

Gengarella previously served as the CEO of Voxify, a cloud customer interaction software solution for contact centers, until it was acquired by [24]7 Customer. He was the Voxify CEO from 2006-2011 and the [24]7 chief revenue officer for nine months in 2011-2012, according to his LinkedIn profile. At [24]7, he led the acquisition of Tellme, a division of Microsoft.

Gengarella has also served as a vice president and general manager at Oracle and was a managing partner for Pangenera LLC, a franchisee of Panera Bread.

Gengarella's appointment follows additional executive hires this year, including Senior Vice President of Customer Success Mike Escobedo and Vice President of Growth Greg Skloot. Netpulse's leadership team also includes Vice President of Sales Kelly Sweeney, Vice President of Engineering Mike Milne, Vice President of Architecture Jeff Mroczkowski and Arp, who serves as a special advisor to the board of directors.

Earlier this month, Netpulse announced a partnership with Planet Fitness to launch the company's official mobile app. Netpulse customers include Gold's Gym, Equinox, UFC Gym, Crunch Fitness, Retro Fitness, universities, corporate fitness centers and YMCAs.

Netpulse acquired Atlanta-based Club Apps in late 2014, which the company said would increase its portfolio by 700 clubs in the United States. Sweeney was the co-founder and former president of Club Apps.

That move came after Netpulse secured $18.6 million in funding from a group led by Nokia Growth Partners and John Gardner joined the Netpulse board of directors.

Co-Founder and Chairman Tom Proulx, 24 Hour Fitness Founder Mark Mastrov, Dave Marquardt and Jed Katz also serve on Netpulse's board.

 "Netpulse is on its way to hypergrowth," Proulx said in a statement. "John is exactly the type of leader we need to expand our reach to health clubs."

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