A solid marketing plan for the future will involved beefing up the social media teams at health clubs experts say Photo by Thinkstock

A solid marketing plan for the future will involved beefing up the social media teams at health clubs, experts say. Photo by Thinkstock.

How to Give Your Health Club's Social Media Team More Muscle

Social media is e changing the way that club operators connect with current and potential members. To keep up with these changes, club owners need to build a staff that has an eye on how social media is changing and will continue to change marketing.

Social media has become an integral part of health clubs' day-to-day operations. As platforms such as Facebook and Twitter continue to evolve, they are changing the way that club operators can connect with current and potential members. To keep up with these changes, club owners need staff members who are dedicated to handling social media on a regular basis.

"It's such a dynamic communication tool that I think it's going to become more important as a way to communi

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