Planning to use AdWords to promote your new healthy lifestyle program for weight loss, a “new you” body image, or a “take no prisoners” HIIT bootcamp? Before you start, give a good, long thought to the pitfalls that health and wellness businesses...
Two days of exhibit hall hours allowed time for only a fraction of the booth visits required to cover the IHRSA show, but this blog highlights one attempt to see what could be seen.
The Club Industry team spent three days at the 37th annual IHRSA conference in San Diego sitting in on conference sessions, visiting with vendors and attending networking events. Revisit the biggest social media highlights below.
In his presentation, entrepreneur and ePrize founder Josh Linkner encouraged attendees to "adopt the role of the disruptor," especially in the rapidly evolving fitness industry. He also warned against becoming "intoxicated" by past successes.
To succeed in the future, you will need to ask the right questions—killer questions even, according to futurist Lisa Bodell, who offered the opening keynote at this year's IHRSA conference in San Diego.