Do you have New Year's resolutioners swamping your facility? Do you know how to keep them long-term? If you don't already have a formal member integration program that's more than a packet of information and a T-shirt, then you are not doing enough to retain your new members. And we all know that it's cheaper to retain members than it is to attract new ones.
If you don't already have a program in place, it's not too late to implement a new member integration program, but you'll want to start now. And even if you do have a program in place, wouldn't you like to see what some other facilities are doing that you might be able to incorporate into your program?
We've compiled some articles about new member integration programs. And we've included some of the winning new member integration programs from our Best of the Best contest. Check them out at the links below.
Best of the Best Winners: