Behind the Scenes

Club Industry Show Speakers Speak Out about What You Can't Miss

Providing educational assistance to you has always been a top priority for those of us at Club Industry. That is why we made a decision this year to double the conference sessions at our Club Industry Show Oct. 22-24 at McCormick Place in Chicago. I wanted to share more information on these sessions with you today because the price for the conference goes up after the end of the day Thursday, so to get your best pricing, register now. (Plus, registering before the end of the day Thursday gets you into the exhibit hall for free.)

So what topics will we cover in these sessions? Find out directly from many of the speakers by visiting our new speaker video page, which we will be adding to right up to the start of the show.

You will find sessions on how to design a successful 30-minute workout program, how to compete in a low-priced market, the benefits of becoming a health coach, how to develop the next generation of leaders, what you need to know before starting your own club, how to build a referral network, the habits of highly successful business women, and more. Each speaker will make sure that when you leave their session, you have ideas you can implement right away when you return to your facility that will help you improve your operations and increase your revenue.

We also have several active training sessions, including "Assessing, Addressing and Progressing Your Corrective and Performance Training Programs," "Integrated Movement Screens and Assessments" and "Kinetic Chain Functional Training."

For studio operators, we partnered with the Association of Fitness Studios (AFS) for four sessions on Thursday, Oct. 23, related to operating a studio: "The Seven Secrets to Driving Traffic in Today’s Competitive Environment," "Creating a Winning Team and Culture - The Keys to Studio Profitability," "Connecting the Dots between Technology and Studio Profitability" and "Money Makes the World Go Round: How to Get Some for Your Studio." Josh Leve, co-founder and president of AFS, shares in four videos on this page what the sessions cover and who will present on each topic. (Spoiler alert: The session on creating a winning team and culture will feature Todd Durkin, founder of Fitness Quest 10.) You can find out more details about the sessions on this page, too.

And don't forget these two special events. On Tuesday, Oct. 21, the Functional Aging Institute will offer a pre-conference workshop on working with the aging market. Through this day-long workshop, you will gain continuing education credits while learning new techniques, skills and expertise to help you work with older clients, who have unique needs but also often have more disposable income. 

And from 2 p.m. to 4 p.m. on Thursday, Oct. 23, the Personal Trainer Summit will feature a presentation on how the lessons learned from emergency medical technicians on their path to acceptance can be applied to personal trainers. It also will feature a panel discussion on accreditation issues and the registration of personal trainers. In addition, the group will look at setting up five regions and setting up committees. Sign up for this today to help the group move forward with actions that will increase the acceptance of personal trainers as a professional group. 

Details about all the sessions, even ones not highlighted in the videos, can be found on our conference page

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